#WorldEmojiDay – Shiraz Khan, Spicetree Design Agency: Emojis can definitely do wonders

On the occasion of World Emoji Day 2022, Shiraz Khan, Founder / Director, Spicetree Design Agency (SDA), speaks about how emojis help in effective communication and how emojis can work wonders for brands.Read on.While some emojis are really brilliantly expressive and can capture many a precise shade of emotions, do you feel emojis are the […]

The New Disruptors: How Millennials, Gen-Z Are ‘Swiping Left’, ‘Swiping Right’ The Traditional Corporate Culture

The New Disruptors: How Millennials, Gen-Z Are ‘Swiping Left’, ‘Swiping Right’ The Traditional Corporate Culture

We are already witnessing the profound impact that millennials and the Gen-Z are making in the world and the workplace. From communication to culture, this new-age workforce is looking to transform everything – and companies are left with little to no option but to evolve and adapt to meet them where they want to be. […]

What’s it Like to Work in a Digital Marketing Agency: A Survivor’s Story

What’s it Like to Work in a Digital Marketing Agency: A Survivor’s Story

Digital marketing is one of the hottest careers today, and as an aspirant, I also had a vision of joining this highly exciting field. Before entering the professional world with SDA, the perception was that digital marketers are wizards who use analytics, catchy content, pre-defined tips, tricks and techniques to reach out to consumers. In […]